In discussions on Eurasian integration Russian politicians and experts constantly appeal to the experience of the European Union. The reasons are not only in borrowing the experience of European integration, but also in trying to transfer its positive image to the Eurasian project. This article analyses the coherence of such comparisons, as well as educes the prospects and prerequisites of the Eurasian integration process. For example, of crucial importance is to ensure that the integration process is backed by an appropriate pace of internal reforms in the participating countries. Another important prerequisite is real and in-depth partnership between Russia and the European Union.