
E. Dunaeva, (8499-972-63-62)
Abstract. The article considers the evolution of price-setting theories. Classic conceptions concentrated on processes occurring inside national economies. Since the mid-21st century, the analysis of external factors of pricing has become more significant. It is shown that the available concepts of price-setting cannot adequately explain ups and downs of international prices that were evidenced in the early 21st century.
Keywords: pricing theories, inflation, deflation, balance of payments, exchange rate, international accounts, globalization
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