The study is devoted to the actual phenomenon of the modern world – artificial intelligence. The article deals with the problems of the formation and application of AI technologies in the modern social space and the possible risks of their application. Particular attention is paid to the impact of AI technologies on the formation of public opinion and political preferences based on well-known social platforms. The topical issue of the correct use of a large array of personal data in the context of the application of modern AI practices is touched upon. Some aspects of the concept of an universal basic income and the prospects for its implementation against the background of the introduction of AI technologies are analyzed.